Smac
Unbeatable shine
The Smac brand was born in 1972 with a specific line of products for cleaning metal surfaces.
Through constant innovation, the SMAC range of triggers has grown significantly and expanded its presence in more than 20 countries around the world.
SMAC is a Made in Italy brand committed to sustainability through eco-friendly packaging and formulation research. The brand's approach is driven by circularity and minimizing environmental impact while ensuring product efficiency for consumers.
Where other clean, with our Smac we shine.
Discover how we make the difference
Our Stories
Pioneering Sustainable Cleaning Solutions: Winni’s Introduces Bio Fermentation Technology
Winni’s has always been at the forefront of innovative solutions that prioritize safety for both people and the environment. Wit...
Winni’s New Campaign Focuses on Nature's Power
In August, Winni’s returned to media channels with a new communication campaign. The campaign demonstrates Winni’s commitment to...
Bolton Acquires Madel
We’ve reached an agreement to acquire Madel, an Italian family business and leader in Home Care products with a low environmenta...
